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Digital transformation shaping Colombia's healthcare landscape

Article-Digital transformation shaping Colombia's healthcare landscape

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We explore the latest digital innovations that raised Colombia's global status for efficiency in medical care with Executive Director of ProColombia, Ricardo Pedroza.

Colombia ranks high in healthcare efficiency than USA, Canada and Australia, according to WHO. This is a testament to the country’s powerhouses that are fuelling tech-driven solutions in the market. ProColumbia USA’s Executive Director Ricardo Pedroza, tells us more about this phenomenon led by digital transformation.

Watch the full interview below:

Ricardo Pedroza is an experienced executive, passionate about strategy, leadership, people and results. He has worked in the US, Europe and Latin America in the IT sector, as well as in international affairs, capital investment and exports. He has been working at ProColombia for about 5 years; he first started as Executive director for ProColombia in Germany and he’s been one year and a half the Executive Director of ProColombia in the United States.

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